
YOUR LEAP: Doris F. Givens
Doris F. Givens is the Senior Director of Operations and Strategy for Year Up, a nonprofit whose mission is to close the Opportunity Divide by providing urban young adults with the skills, experience, and support that will empower them to reach their potential through professional careers and higher education. Givens, who previously worked in the banking industry at the Federal Reserve Bank of New York and JPMorgan Chase talked about transitions, the importance of the elevato


Using keywords to promote your brand
Keywords aren’t just important to a successful website, they are vital to a successful brand. It’s important to understand the critical role keywords play. First, a step back. Keywords is one of those terms, we all throw around, but when asked to explain, it can get a little muddled. So … What are keywords? They are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that searchers enter into search engines, also called "sea